Niche Market Targeting the Richest Markets in the USA

Targeted Marketing – Richest Markets in the USA

by Dave Curtis on 09/26/2010

The following several lists include the richest areas of America in Green Technology, Recession Proof Cities, Most Robust Urban Economies, Best Educated Urban Areas, and the Strongest Foreign Trade Driven Metropolitan Area Economies.

Search Engine Optimization Marketing goes further than just local search. Pay Per Click advertisements can be Geo-Targeted to serve specific geographical areas, and Search engine optimization can be used to keyword target specific places in the US and the world.

Ladies and Gentlemen, the lists:

GREEN TECHNOLOGY AREAS

Best metropolitan areas based on employment opportunities in renewable energy/green industries based on patent applications, employment positions and investment:

1. San Francisco-Oakland-San Jose, Calif.
2. Los Angeles-Riverside-Orange County, Calif.
3. New York-Northern New Jersey-Long Island
4. Boston-Worcester-Lawrence-Lowell Brockton, Mass.
5. Washington, D.C.-Baltimore
6. Denver-Boulder-Greeley, Colo.
7. Seattle-Tacoma-Bremerton, Wash.
8. Portland-Salem, Ore.
9. Chicago-Gary-Kentucky, Ill.-Ind.
10. Sacramento-Yolo County, Calif.
11. San Diego
12. Austin-San Marcos, Texas
13. Phoenix
14. Detroit-Ann Arbor, Mich.
15. Houston-Galveston-Brazoria, Texas

Source: Clean Edge, Inc., 2009

RECESSION-PROOF CITIES

Strongest employment, goods & services, housing prices (in order):

1. Austin, Texas
2. Baton Rouge, La
3. Columbus, S.C.
4. Dallas
5. Des Moines, Iowa
6. El Paso, Texas
7. Harrisburg, Pa.
8. Honolulu, Hawaii
9. Houston
10. Jackson, Miss.
11. Little Rock, Ark.
12. McAllen, Texas
13. Oklahoma City
14. Omaha, Neb.
15. Pittsburgh, Pa.
16. Rochester, N.Y.
17. San Antonio
18. Tulsa, Okla.
19. Virginia Beach, Va.
20. Washington, D.C.

Source: Brookings Intitution

MOST ROBUST URBAN ECONOMIES

Measured by output of goods and services (2008):

1. New York $1.26 trillion
2. Los Angeles $$717.9 billion
3. Chicago $520.7 billion
4. Houston $403.2 billion
5. Washington D.C. $395.7
6. Dallas-Fort Worth, Texas $$379.9 billion
7. Philadelphia $331.9 billion
8. San Francisco-Oakland, Calif $310.9 billion
9. Boston $299.6 billion
10. Atlanta $269.8 billion

Source: Commerce Department

BEST EDUCATED URBAN AREAS

Populations of over 500,000 that have the most residents with college degrees:

1. Seattle 55.2%
2. San Francisco 51.2%
3. Washington D.C. 48.2%
4. Atlanta 44.1%
5. Portland, Ore 42.2%
6. Boston 42.1%
7. Austin, Texas 42.1%
8. San Diego 40.8%
9. Charlotte, N.C. 39.9%
10. Denver 38.5%

Source: US Census Bureau

STRONGEST FOREIGN TRADE DRIVEN METROPOLITAN AREA ECONOMIES

By export value:

1. New York-Northern New Jersey-Long Island $80.9 billion
2. Houston-Sugar Land-Baytown, Texas $62.8 billion
3. Los Angeles-Long Beach-Santa Ana, Calif. $54.4 billion
4. Seattle-Tacoma-Bellevue, Wash. $53.9 billion
5. Detroit-Warren-Livonia, Mich. $49.2 billion
6. Chicago-Naperville-Joliet, Ill. $30.6 billion
7. Miami-Fort Lauderdale-Miami Beach, Fla. $26.2 billion
8. San Jose-Sunnyvale-SantaClara, Calif. $28.2 billion
9. Minneapolis-St. Paul-Bloomington, Minn. $21.6 billion
10. Boston-Cambridge-Quincy, Mass. $21.0 billion

Source: International Trade Administration, US Department of Commerce

It’s fairly easy to see where you would want to target national sales efforts using one or all of the marketing information above. Why launch a huge national SEO campaign when you can target specific areas of the country if that will work better for you?

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